Hytera has rapidly become a global leader in radio communications. Originating in China, Hytera expanded to the UK, Europe, Australia, Asia and the Americas.
Hytera partnered with CLD to ensure such far-reaching growth was accurately reflected in their online presence and digital strategy. We were tasked with building a new website, initially for the UK, to be rolled out to other countries dependent on the UK project’s success. The website had to improve the perception of the Hytera brand and increase the visibility of their product range.
Digital PR Earns Links & Mentions
To further improve the perception of Hytera, we helped craft a series of industry case studies. They also served as great material for digital PR. To date, we have achieved over 100 placements across more than 70 different publications. Not only does this give Hytera publicity in front of potential buyers, but it earns links and mentions, which are hugely valuable for SEO.