Pay Per Click (PPC) Ads
A guaranteed way to get your message in front of the right users, at the right time and on the right device.
We recognise that it’s never been harder to get noticed as a brand in a world full of devices, apps and social feed notifications. It’s very easy to get distracted these days! At CLD we work hard to find the right way to get you in front of your target audience with a message that resonates.
In-house expertise
Our qualified PPC specialists create, optimise and continually improve paid search campaigns for a variety of different businesses. Our PPC clients range from global corporates based in Silicon Valley with budgets in excess of $1m per year to regional storage companies based in Wales. We tailor our approach according to the requirements but always remain focused on generating results.
Access over 90% of internet users
We use a variety of platforms including (but not limited to) Google, Bing, YouTube, Facebook, Twitter, Instagram, and Linkedin. Each channel has its own targeting strengths and weaknesses. Our specialists know them inside out and will advise on which to use according to your campaign KPIs.
Our approach to PPC
Our industry-certified PPC experts will plan, A/B test and build high-performing campaigns based on research data and target audience insights. Our in-house copywriters help craft compelling, relevant ad copy to entice people to click. Our designers and developers build persuasive landing pages to ensure that you convert those precious click-throughs into leads and prospects.
Running a successful paid search campaign is an ‘art’ that requires collaboration between copywriters, designers, developers and of course the PPC specialists.
By structuring your account effectively, optimising any destination landing pages and allocating the budget appropriately, we’ll ensure that your campaigns outperform your expectations and deliver according to your KPIs.
If you’d like a chat about how CLD could help your business get more from its paid media budget, please contact us with an outline of your requirements.